Why You Do Need a Website:

There are many reasons why you should have a website.
Here are a few.

Having your own website makes it so your business information is easily available to customers and prospective customers around the clock.

A website is affordable advertising available 24/7. A website is like an ongoing advert. And updating information is cheaper and easier than changing printed materials.

A website gives customers acesss to your address, location, hours of operation, your phone number, fax number, items or services explained, specials, coupons, clearance items, employment, costs, shipping info, reference, credentials and more. It can also give a means for a customer to contact you during non-business hours through your contact page.

Referenced on your business cards or searched, a visit to your website can assist in answering frequently asked questions and will be a convenience to the customer as well as saving you from having to answer the same questions over and over.

Improves customer support by supplying answers via FAQ, giving a comfortable base for communications such as through a communication email form, or your listed fax number if you have one, allowing feedback via email and giving your customer "voice" through testimonials. Most customers would much rather just type your business name, or descriptive words into a search engine rather than try searching for the phone book and then searching through that phone book only to find a bare minimum of information.

Any business offering products or services needs an online presence. It shows professionalism and accessibility. Check out your competition. Do they have a website? A website definitely promotes that professional image. Gives customers confidence. Lends to a sense of permanence. Many look for a www. on business cards and in advertising. Many would much rather find your information on the computer than to make a phone call. Convenient for them. Convenient for you.


Within your website:
Some useful things that your website could contain:

Your main page - giving company name, address, services, displaying recognizable logo, and more ... Much more information than could be included in a phone book ad or in a costly newspaper ad.

Using online coupons - to be printed out by the customer and keeps them coming back.

A testimonial page - to give the customer confidence in your services or product and allow expression and interaction with your company.

A locator page is very useful - helping customers find you. This can also be a good place to feature your contact information and hours of operation.

An about page - good in explaining your businesses history and ethics as well as more about your services and credentials, policies...

A FAQ page is a good way to answer all those frequently asked questions that, well, you just get tired of answering. A real time saver. Gets you off the phone and back into tasks needing your attention.

Very important - a Contact page which can have an email form protecting your email address. It can additionally have your fax, phone number and your location for mailing or for simply finding your business.


If you have any questions contact me.